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It all started when…

Fresh Kaufee began in 2008 when I worked in fast food serving fresh coffee. That led to a brand concept with coffee-scented shirts smelling packaged in eight ounce bags. Wanting more than witty puns, I weaved in elements of my story and other narratives of the black diaspora. What began as fun matured to a well-curated fabric of timeless, black culture—mine and ours.